Forbidden services:

• erotic/adult content
• political content

General terms:

1. Allowed languages for PSMS-services: English
2. Every partner that is involved with the provision of mobile premium services in Australia has to register for the Mobile Premium Services (MPS) Industry Code, prior to undertaking any business in AU!
3. The tariff must be legibly communicated beside the Keyword and the Short-Code
4. Pricemark should be specified incl. VAT
5. There should always be a phrase “This service is provided by <company name>. A fee of <Tariff (how many SMS in case of multibilling)> will be charged on your mobile phone. This is not a subscription. Users must have sufficient credit to access this service. If you are minor, please ask permission from the bill payer before sending these messages. 24h Customer Service: 1300-724-063”
6. Support via e-mail address or contact form. Helplines must be Australian standard-rate or a free helpline number and also provide a Live agent between the hours of 9am to 5pm, Monday to Friday.
7. You are obliged to show your ads to AOneBill before launching the service.

Requirements for special types of services:

1. Micropayment allowed
2. Possible Tariffs for sweepstakes: 0,50 AUD - 1,50 AUD (the Tariff depends on the service! The practicability must be checked by AOneBill before the setup of the service). You have to communicate a deadline for entries.
3. Gambling/casino is forbidden.

General terms:

1. Prior approval of each service is mandatory!
2. Allowed language forPSMS-services: German
3. The tariff must be legibly communicated beside the Keyword and the Short-Code
4. Tariff communication: 0,00 Euro/SMS
5. For PSMS codes without pricing (only for MO-billing), it’s necessary to inform the end user through a information SMS (SMS-MT) about the tariff/costs.
6. Handshake: For some Premium SMS services (services above tariff 70 cent ) it is necessary to send the end user an "offer-SMS" (SMS-MT). The end user has to reply via SMS. After positive "reply SMS" (SMS-MO) the content can be sent and billed.
7. You should show AOneBill all promotion materials before launching the service.
8. Support via e-mail address or contact form. If you use AOneBill end-user support, please specify the following contacts for Austria:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Regulations for specific types of services:

1. Micropayment allowed
2. Adult/Erotic services are available. For adult Services it is necessary to take a short code starting with 0930xxxxxx. Handshake: necessary for Erotic services and if the tariff point exceeds 0,71 EUR.
3. Sweepstakes: allowed language - German, tariffs - 0,5 EUR - 0,7 EUR, all advertising materials should be approved. You have to communicate a deadline for entries.
4. Handshake necessary for PSMS “chat” services and “subscription modells” for every tariff (MO-  or MTbilling).
5. Gambling/casino is forbidden.

Forbidden services:

1. adult and erotic content
2. political content
3. religious content

TERMS for your website:

1. Adult is forbidden.

TERMS for your website

1. Required languages - Dutch/French/German.
2. If you use AOneBill end-user support, please specify the following contacts for Belgium:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Advertising

You must advertise the service in this way: Prix: <tariff> EUR/ SMS.

Specific types of services

1. Erotic services are available.

2. Gambling/casino is forbidden

General terms:

1. Prior approval of each service is mandatory!
2. You should clearly specify the full price of the service incl. VAT and service description on the website.
3. You should specify the short number and the price including VAT and other components in promotional materials.
4. If you use AOneBill end-user support, please specify the direct link to Abuse Report: http://aonebill.com/abuse

Specific types of services:

1. Microbilling is allowed, but you should specify how many SMS an end user is supposed to send to get the service.
2. Services under additional regulations: erotic content payments, job offers, mobile content distribution (special short codes), donation services (special short codes). Lotteries are acceptable in Bulgaria, but in general needs gambling permission from state commission. Still some lotteries for small prices are acceptable without license. As situation is very delicate with lotteries, we must have ALL information for that kind of services in prior.
3. Gambling services are forbidden unless you have explicit permission from Gambling commission. For more information please visit the website of State Commission on Gambling: http://www.dkh.minfin.bg/index.php?lang=1. If you are going to run a mobile marketing campaign, please examine this: http://www.cpc.bg/default.aspx

TERMS for Your website:

1. Prior approval of each service is mandatory!
2. You should use AOneBill payment window since it already meets all the local requirements. If you want to make custom design please contact our support team for the approval.
3. The main page of your website should contain active links to “Terms & Conditions” and “Contact us” pages.
4. Terms & Conditions should include:
• The description of the service
• Available Carriers
• How to opt-in, how to opt-out, how to get help
• Prefixes and short codes
• Fees (along with the phrase “billed to your wireless account or deducted from your prepaid balance”)
• Frequency of messages
• Information concerning standard messaging charges
• The link to your “Privacy Policy” if you have a separate page describing privacy policy.
5. “Contact Us” page should include your telephone number, your support e-mail, your address and online form for feedback.
6. If you are running a premium program, you must mention each price point that you are using, and what the customer gets for that pricing point.
7. When the mobile user registers on your website, present them with a box that they must affirmatively check before proceeding, “Accept Terms and Conditions”. This box cannot be pre-checked – the user must affirmatively check a box or click a button to agree.
8. If you use AOneBill end-user support, please specify the following contacts for the United States:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Advertising

Due to operators’ established firm policy you cannot display, advertise or promote that your SMS service is “Free” or that you are delivering “Free” content. Bottom line is that you cannot have the word “Free” on your website or in your SMS messaging, or your program will be rejected.

Specific types of services

1. Adult is forbidden

2. Gambling is forbidden

1. Service should be clearly advertised to the user.

2. Purchase flow and purchase details should be clearly shown to the user

3. Language should preferably be in Chinese.

4. Adult services are forbidden!

General terms:

• Indicate the Price including VAT and other components.
• Pay note that you must also put the logo behind the tariff. (Download Plat-mobilem logo)
• If you use AOneBill end-user support, please specify the following contacts for Czech Republic:

Post address: Sia "A1: Baltic", Ģertrūdes 33/35-23, Rīga, LV-1011, Latvia Phone number: + 420228882946

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Requirements for specific types of services:

1. Erotic services are available.

2. Services with virtual prepaid account administered by Provider:

• Customer can use the account exclusively for purchase of services/products offered by Provider or 3rd party.
• The binding formulation of an informational SMS sent by the Provider for the ordering of a Service by a Customer via an initial SMS/MMS is as follows (must be in czech!): Pro nakup popis sluzby posli: ANO na XXXX. Cena sluzby je XX Kc vcetne DPH. Vice info TTTT nebo sms HELP na XXXX. (Translation: To buy service description send: ANO to XXXX. Price of service XX CZK incl. VAT. More info at XXXX or SMS HELP to XXXX. Example: "Pro dobiti Tveho uctu na www.nejakyweb.cz o 50 kreditu posli: „ANO KREDIT“ na 90zxy. Cena za dobiti je 40 Kc vcetne DPH. Vice info 1234 nebo sms HELP na 90zxy"). It is not possible to change the text of parts of the message in bold!

3. Gambling/casino are allowed, but they must be approved by operators

Advertising

1. Required information in relation to utilised media – PR SMS/MMS voting or Logo (Content & application)
   • Internet, Printed Media, Other. All information: short code, price (information on VAT), provider’s name, helpline and/or webpage.
   • TV, Billboard/Outdoor. Short Code, price, provider’s name and website address.
   • Radio. Short Code and price.

TERMS for your website:

1. The following elements are always to be included in any marketing of mobile content and payment services, regardless of the medium:
   • The type of service, e.g. “Vote for…”, “Take part in voting to decide…”, “Take part in a competition to win…”
   • Price including VAT and other components. For one-off services: price “+ usage charge”.
   • The name, address and telephone number of the service provider.
   • Details of the procedure for terminating subscription-type services.
2. Include the information concerning the customer’s right for the 14-day cooling-off period. If the end-user maintains his or her 14-day right to withdraw, there is no need to provide information on this right. If the customer is to waive his or her right to withdraw (cooling-off period), specify: “By sending the text, you agree that your right to withdraw ceases to apply under the terms of the Danish Consumer Contracts Act” or “By taking part, you waive your right to a 14-day cooling-off period” or “By participating, you renounce your right to a 14-day right to withdraw”. (Note that the mere inclusion of the words “no right of withdrawal” is insufficient).
3. Adult is forbidden on this short code. (Bikini is allowed).
4. Gambling/casino is forbidden
5. If you use AOneBill end-user support, please specify the following contacts for Denmark:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse 

Advertising

1. Digital media (Internet and WAP). Directly accessible or by reference are to be provided via a link on the same medium, i.e. with a website link in case of the Internet and a WAP link in case of WAP. All references are to include information on the 14-day right of withdrawal.
2. Print media. Directly accessible or by reference must refer to a colophon in the same print medium. The reference is to include information on the 14-day right of withdrawal. The reference should, where appropriate, be directly placed next to the offer of the service.
3. Broadcast media (radio, TV). The on-screen text or spoken message must be clear enough to be actually read or heard by the viewer/listener.

TERMS for your website:

1. The price must always be shown clearly in close proximity to the phone number and in easily readable form. If the price has a minimum price, it must also be indicated.
2. If the price of the service increases by more than 50 per cent during six (6) months, the service price must be given at the beginning of the service for at least three (3) months after the price has been increased.
3. The name of the service provider must be the same as is given in the company’s trade register, or it can also be a registered auxiliary business name. No abbreviations are allowed to be used.
4. Adult is forbidden.
5. If you use AOneBill end-user support, please specify the following contacts for Finland:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Advertising

1. The smallest allowed font size for indicating prices in printed material is 8 points.
2. A service provider belonging to the adult-entertainment service group must train his/her employees to recognize whether a person calling the service is under 18 years of age.

General terms:

1. Prior approval of each service is mandatory!
2. Allowed languages for PSMS-services: French/ Flamish
3. The tariff must be legibly communicated beside the Keyword and the Short-Code
4. You must advertise the service in this way: <tariff> EUR + the price of SMS
5. You must also put SMSPlus Logo behind the tariff. (Download SMS+ logo)
6. You should put the following phrase near the payment window: “Le prix pour ce paiement est de <tariff> + prix d´un sms. Dès que nous recevons le SMS, le produit vous sera crédité”.
7. You are obliged to show your ads to AOneBill before launching the service.
8. The service provider is not allowed to use the mobile number of a private individual in a service without explicit agreement of said individual.
9. Support via e-mail address or contact form. If you use AOneBill end-user support, please specify the following contacts for France:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Requirements for special types of services:

1. Gambling/ Lottery & Skill Games are forbidden!
2. Chat: the direct exchange of SMS messages between unidentified users is forbidden! Chat is only permitted on MO based billing. The max. charge for SMS Chat Services in France is 0,35 Euro (even if it is an adult Chat Service)
3. Micropayment allowed
4. Erotic services are available, full adult is forbidden.
5. Sweepstakes: allowed languages - French/ Flamish, tariff- 0,5 EUR, SMSPlus logo is mandatory. (Download SMS+ logo)
6. Services that allow cash back are forbidden!
7. Multiple billing is forbidden. One transaction only is allowed to get access to the service. It is forbidden to say : “put some credit on your account and pay 9 euros” and provide Two transactions at  4,5€

TERMS for your website:

1. Adult is forbidden.

Prior approval of each new service is mandatory!

During approval process operator will test the service and support organization.

• Customer care hotline number (0800 number)
• E-mail support have to be up and running.
• Service URL has to be available.

MO P-SMS

1. Mobile Originated Premium SMS (MO P-SMS) can be used for mobile phone centric services and applications. This means content delivered and consumed on the mobile phone. It is not possible to use MO P-SMS for internet based services because those services are not consumed on the mobile phone.

2. The consumer has to be informed about the total price of the service and the total number of MO P-SMS he hasto send. The consumer also has to be informed that the ordering SMS will be billed by the Operator.

3. Max Tariff for P-MO SMS 2,00 EURO.

MT P-SMS

1. Mobile Terminated Premium SMS (MT P-SMS) can be used for mobile phone centric services and applications and internet based services. This means content is delivered and consumed on the mobile phone or via PC. The consumer has to be informed about the total price of the service. The consumer also has to be informed that the ordering SMS willbe billed by the Operator.

2. P-MT SMS above 2,00 EURO require hand shake.

General terms:

1. The price of the service to be used must be continuously visible, easily discernable and clearly legible or otherwise indicated in a prominent manner in direct connection with the input field for the users. It is not permissible to establish the direct connection by using an asterisk symbol (*). Costs are to be listed as gross prices in EUR per individual service and/or per time interval. The currency may only be displayed as follows: EURO, EUR, or €. The price itself must be shown to two decimal places after the decimal point, except for whole euro amounts. Amounts < EUR 1 may be stated in cents and labeled “cent” or “ct.” Price information must be at least as large as the font size used for entering the mobile phone number, but no smaller than 10 points.
2. In case of using WAP applications or WAP billing, the service provider must indicate the price of the service in a clearly legible manner in the middle of a separate confirmation WAP page after the user has selected the service and authenticated himself, and this must be done in such a way that the price indication can be seen on the displays of all common mobile phones without scrolling. The user must confirm this price indication from his mobile terminal. The payment cannot be initiated until this confirmation is made.
3. The transaction (payment) window must take up at least one-fourth, and no more than three-fourths, of the screen area, centered in the on-line application being used. 
4. It is strongly recommended not to use operator names in URLs
5. You have to send spending notifications to customers: for one-off services – after each 50 EUR spent, for subscriptions – after each 20 EUR spent
6.  If you use AOneBill end-user support, please specify the following contacts for Germany:

Besides, specify the direct link to Abuse Report:http://aonebill.com/abuse

Advertising

1. TV advertisements. The price details should be provided in a clearly legible manner and displayed continuously as long as the short code is shown. In Germany, the resolution of TV pictures is 768x576 pixels. The price information must be at least 50 pixels away from the sides and at least 40 pixels away from the upper and lower edges. The minimum font size should be 20 points. Gothic (sanserif) font with a shadow that is clearly set off from the font color should be used for font sizes of up to 30 points. The price information should be in the same horizontal line in direct connection with the short code advertised.
2. Print media. The price details should be provided in a clearly legible manner in a minimum font size of 7 points in direct connection with the call number, unless the advertisement is aimed at minors as a target group. In case of poster advertisements or anything of a similar nature, the minimum font size should be correspondingly larger. In advertisements for value-added telephone services addressing minors as a target group, the price details in print advertisements should be provided in a clearly legible manner in a minimum font size of 10 points and in direct connection with the advertised number.

Requirements for special types of services:

1. Quiz, Raffle, Voting and SMS2TV
   • For those services it is not required to return a MT SMS to the consumer to complete the billing.
   • For Raffle and Quiz all consumers should be able to participate with equal chance to win (same conditions).
   • It is not allowed to offer this service only in case a consumer has purchased a product.
   • Alternative methods to participate have to be offered with the concept that “all should be able to participate".
   • Max tariff 0,50 EURO
2. Chat services are under close supervision by operators and regulatory institutions.

   Chat Services are MO billed.

   Type of Chat has to be clearly communicated according to the FST. Moderated Chat or real Chat partner Welcome message is mandatory.

   The Welcome SMS has to contain the following information and should be easily to understand. (No abbreviations):

   • Name of service provider
   • Description ofservice
   • Price per MO SMS

   Example Text:

   Welcome to the Chatservice from <Name of Content Provider>. We offer <Free text> .<This Chat services is moderated by professional agents>. Price pro MO SMS x,xx EURO.

3. Erotic services are available, full adult is forbidden.
4. Sweepstakes Sweepstakes / Lotteries are closely monitored by operators in market DE. According to german law it is not allowed to offer "Sweepstakes / Win a price" and to mandatory combine it with payment for a service. The service has to offer the possibility to win a price without subscribing or paying for the service. Moreover, such services need approval which is possible if the website owner sends a legal letter of comfort (a lawyer "guaranteeing" the legal compliance) along with the service description.

TERMS for your website

1. You should communicate the short code, the keyword and the price (including VAT and other components which might occur) on the payment page.
2. The tariff must be legibly communicated beside the Keyword and the Short-Code.
3. Support contacts must be legibly communicated beside the Keyword and the Short-Code - next to (or a line below) the pricing and shortcode text.
4. Support contacts should include e-mail and/or local phone number (if any).
5. The contact details and pricing information must be at least 50% of the size of the shortcode

Specific types of services

1. Adult services are strictly forbidden.
2. Gambling/casino is forbidden

TERMS for your website:

1. Adult/Erotic services are available.

TERMS for your website:

1. Prior approval of each service is mandatory!
2. You should specify the price of the service in the following way: €2.50 plus your standard network rate.
3. The price needs the € sign
4. Please specify email for end-user support and hotline: 1800812799
5. To launch your service in Ireland under the AOneBill licence, you should use AOneBill payment window since it already meets all the local requirements.

Specific types of services: 

1. In Ireland adult or erotic Services are not allowed.
2. Sweepstakes: allowed language - English, tariff - 0,6 EUR, helpline should be available 24*7
3. Gambling/casino is forbidden

TERMS for your website:

After entering the phone number the end user has to actively approve the terms and conditions.

There are 2 ways of doing this:

1. Checkbox- adding a checkbox that says that the end user knows the costs of the service and have read the terms and conditions and agrees to them.Without approving the terms and conditions the end user won’t be able to continue with the registration process.This is the recommended wording in English:I’ve read and understood the service regulations and costs and I agree to them.This is the recommended wording in Hebrew: קראתי והבנתי את תקנון השרות ואת פרוט השרותים ועלותם ואני מסכים להם .
2. Adding a sentence before entering the password that says:To approve the service conditions and costs at the bottom of this page please enter the password that was sent to your phone number. The sentence in Hebrew: כדי לאשר את תנאי השירות ועלויותיו הנמצאים בחלקו התחתון של העמוד אנא הזינו את הסיסמאשנשלחה אל המכשיר הנייד שלכם.

Toolbar for terms of service

• Each landing page should contain a “terms of service” toolbar.
• Pressing each one of the buttons on the toolbar in the process of registration will present the relevant information according to the suggested service.
• Under the toolbar should be explicitly mentioned the essence, the cost and frequency of the service in a font no smaller than 11pts in Arial style.

  For example:

  This is a subscription landing page to a <service description- E.g. trivia> service thatallows the end user to get <the return for the premium messages- E.g. an iPhone 4>.This is a <the frequency> renewable service <the costs of the service>.

  In Hebrew:

  זהו אתר רישום לשירות <שם השירות> המאפשר זכייה ב <תמורה עבור הודעות פרימיום>.זהו שירות <תדירות השירות> מתחדש בעלות <עלויות השירות>.

Mention of the service cost

• Each mention of the service cost should be written in digits and not in letters. For example, it should be written “10 NIS”, not “ten NIS”.
• If an additional cost might apply (such as for surfing the internet from the mobile phone) it should be mentioned explicitly.

Toolbar – Price List

This tab should present all of the prices and costs of the service in a clear and full manner. Allprices should be written in digits and not in words.

Toolbar – Removal from Service

This tab should present the ways to disconnect from the service in a clear manner (for subscriptions)

Toolbar – Customer Service-

This tab should present the information on the service provider and contact information in aclear manner.

Toolbar – Supported Devices-

This tab should present the supported devices and the limitations of the use in theservice in a clear manner (mentioning not supporting devices etc…).

Toolbar – Regulation-

This tab should contain a link to the regulations of the service and it is possible to write specialservice terms that should be pointed out.

Advertising rules

1. The advertising media has to follow the following rules:
   1. Landing page has to present the essence of the service.

      For example: trivia, credit to enter and download content from a website, words game etc…

   2. The landing page has to present the frequency of the service (for subscriptions).

      For example: monthly/ weekly/ daily etc…

   3. The information should be placed up to 0.5 cm from where the end user writes his phone number.
   4. This information’s font size has to be at least ARIAL 11
2. Landing pages should show all text (including the text under the toolbar) in one framesuited to the resolution 1024X768. For avoidance of doubt, all the information has to appear in the same page where the customer sees the advertising of the service without the need to scroll the page.
3. Text color - all text that is required here must be in a contrast to the page background.
4. All text that is required here should appear in every sale channel (digital media, written media, voice media etc…).

Regulations for specific types of services:

Adult services are available, but it is necessary to check end user age (18+). This check should be performed before starting the registry process.

To use this check the end user has to enter his ID (social security number) and Birth Year.

By using this data you can get an indication that the end user age is (18+).

The way to do it:

1. When end user enters his phone number you should also request for ID and Birth Year,

you can make this check before sending the password to the end user.

2. Adding a sentence before entering the ID and Birth Year that says:

To approve that you are the age of 18 or above please enter your ID and Birth Year.

The following requirements are for subscription services:

1. When subscribing an end user through a web site a double opt in method is required.
2. Subscription informing message:When sending the PIN code to the end user the following text should be used: השירות בתשלום וכפוף לתנאיו XXXXXX להצטרפות לשירות הזן באתר את הקודTranslation: to subscribe to the service enter the pin code XXXXXXX this is a premium service and according to its rules and regulations.
3. Successful subscription message:After a successful subscription, whether it was via MO opt in or web double opt in, the end user should get a message informing him that the subscription was successful. The message should contain the following information:
   1. This is a renewable subscription service
   2. The cost of the service
   3. How to cancel the subscription
   For example: You have subscribed to a weekly renewable ____. Message cost XX NIS. To unsubscribe send ____ to YYYY.In Hebrew: .YYYY לביטול שלח ___ ל .₪ XX נרשמת לשירות ___ שבועי מתחדש. עלות הודעה(This message is the same as the subscription info message that needs to be sent to Partner customers)

   *** Both messages in points 2,3 should be sent with PORT BULKSMS (non premium message).

4. All renewing subscription services should allow the subscriber to send the following words: stop ( עצור ), enough ( הפסק ), disconnect ( נתק )- the system should allow variations of these words - to the number of the service (shortcode). The customer must be disconnected immediately after sending one of these words to the service number (shortcode).
5. All renewing subscription services should allow the subscriber to send the followingwords: help ( עזרה ), service ( שירות ) - the system should allow variations of these wordstothe number of the service (shortcode). The customer will get an SMS with help and nformation about the service and ways to contact the service provider

Services will be provided only to the cell number which passed the authentication process.

If you use AOneBill end-user support, please specify the following contacts for Israel:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

General terms:

1. If requested, you should provide the following info:
   • service URLs
   • service descriptions
2. Services that provide PIN-codes, access to paid resources or selling (direct and indirect) goods have to go through an additional approval process at the Legal Department.
3. Before launching services you should provide us with the following data:
   • keyword
   • text of SMS notification in case the request is correct and incorrect
   • text of SMS notification in case the sent SMS was empty
4. In case an end-user has sent an incorrect keyword, he should be informed via MT SMS stating that “keyword is incorrect”.

Terms for specific types of services:

1. Content (ringtones, pics, Java apps)
   • End-user price for 1 SMS should be not more than 700 KZT incl. VAT
2. Interactive services (SMS votings, chats, lotteries, contests, mobile marketing, acquaintanceship etc.)
   • End-user price should be not more than 250 KZT incl. VAT
3. Subscription services
   • End-user price should be not more than 400 KZT
   • You pay for the incoming traffic: 2 KZT/1 SMS
   • SMS can be sent to end users on weekdays from 9 am to 8 pm
   • The subscription period is 1 month after an end user sent a request to the short code. After the subscription period is over, an end user has to send a request again
   • Billing type: MO.
   • When sending a request to the short code, an end user pays for a monthly subscription
4. Erotic/adult services are strictly forbidden!
5. Replenishing accounts in partner’s services and payments for third parties’ services are strictly forbidden!

Advertising

1. All promo materials should be approved by Net-Providers in advance. In case of in a new edit where the text and general look of the promo material are approved and stay the same but the colors or list of content are changed, these promo materials can be released without a prior mobile carriers approval.
   This applies to:
   • print ads
   • tv commercials
   • radio commercials
2. There shouldn’t be any mobile carriers logos in your ads.
3. You should specify the short code and the end-user price including all taxes.
4. If it is necessary, you should specify that the service needs other services to be active (such as WAP, GPRS etc.)
5. You should specify support contacts: phone number and email.
6. The mandatory information must be continuously visible, easily discernable and clearly legible or otherwise indicated in a prominent manner. It is highly recommended that the font size for the end-user price should be the same as for the short code.

1. You should specify the full price of the service. In case you use multibilling, you should specify the full price of each SMS, the amount of SMS which has to be sent and the whole price to get the service.

2. You should specify how long the access code will be valid.

3. You should specify Terms&Conditions or a link to it on the payment page.

4. You should specify support contacts. Please add this end users support phone: +371 66066390    

General terms:  

1. Price displayed in local format, e.g. $x.xx + standard network rates", e.g "Text ABC to 12345. Cost: $30.00 + standard network rates.
2. Price immediately following the shortcode / keywords.
3. Price in at least 50% font size of the shortcode / keywords.
4. Service promoted by {insert your address, p.o. box numbers not allowed}.
5. "This is not a subscription service" or if it is a subscription service "Cost: $X.XX / {frequency} + standard network rates. E.g. "Cost $30.00 / Week", or "Cost $30.00 / Month"
6. "Need help?" {Insert email address)

Specific types of services

1. Adult services are allowed.

2. Gambling/casino is forbidden.

TERMS for your website:

1. The price should be marketed and described clearly to avoid misunderstandings.
2. The price should be written in EUR including VAT per MT SMS.
3. You should inform the end user about additional costs for transport of the MT SMS.
4. Adult/Erotic services are available.
5. If you propose Charity services / Donations on short codes:
   • They must be marketed and described clearly to avoid misunderstandings.
   • Consumers have to be informed about the total cost for the donation.
   • The price should be clearly specified and written in EUR including VAT per MT SMS.
6. If you use AOneBill end-user support, please specify the following contacts for Netherlands:

• Each free teaser SMS has to contain the following info:

• indication that it is a free SMS
• how you can delete your number from the database
• info about the sender (company).

• When it is a teaser to promote a premium SMS service you have to indicate the tariffs of this service. Teaser messages should not be sent between 22.00 hrs and 09.00 hrs CET. The frequency has to be not more than 1 SMS per day so that people have the time to opt-out from the service.

General terms:

1. Allowed languages for PSMS-services: English
2. The tariff must be legibly communicated beside the Keyword and the Short-Code
3. Support via e-mail address or contact form. Helplines must be New Zealand standard-rate or a free helpline number (0800) and also provide a Live agent between the hours of 9am to 5pm, Monday to Friday. The Customer Care Hotline and availability must be communicated at the payment page: Customer Care Hotline: 0800 222579; Service times: 24/7
4. You are obliged to show your ads to AOneBill before launching the service.

Regulations for special types of services:

1. Micropayment allowed
2. Sweepstakes: you have to communicate a deadline for entries
3. Gambling/casino is forbidden.

TERMS for your website:

1. A content supplier cannot charge for delivery of a service through several transactions. The supplier must therefore use defined rates, and only charge the consumer once. For example, content suppliers cannot use several transactions to exceed the defined tariff. Content suppliers must not charge a consumer for a content service before the service has been delivered to the consumer’s telephone. If the consumer downloads the same content service twice, no charge should be placed on the second download as long as it is completed within an hour of the original download.
2. The content supplier must notify the consumer of the price for help and error messages if they are not free of charge for the consumer. The maximum price for an SMS containing help or error messages or other general information, must be NOK 1.
3. Usage ceilings for people aged over 18:content suppliers must set a ceiling so that the consumers cannot be charged more than NOK 5,000 incl. VAT, per month for purchasing services from an access number. The consumer shall, free of charge, be notified via SMS that the NOK 5,000 limit has been exceeded, and that the supplier will be unable to offer the consumer in question content services for the rest of the month. The ceiling for services directed towards children and young people must be far lower than the one for adults. The Consumer Ombudsman may consider a violation of the Marketing Control Act to have occurred if content suppliers do not set a limit of about NOK 1,000, incl. VAT, per month for the purchase of services from an access number.
4. The Lottery Legislation sets limits on the type of lotteries or gambling activities that may be held in Norway, and is enforced by the Gaming and Foundation Authority. Norwegian law initially prohibits all forms of gambling, and any expectations to this ban must be explicitly permitted by legislation.
5. When a consumer orders a service from an access number, the service and all related messages must be delivered via the same access number.
6. If you use AOneBill end-user support, please specify the following contacts for Norway:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Advertising

1. When asking whether a consumer wishes to consent to receive marketing, e.g. by SMS, it is important to be aware of the fact that children and young people themselves cannot consent to receive direct marketing by e-mail, SMS, MMS etc. before the age of 15.
2. All advertising messages, newsletters, information and receipts related to marketing should be free of charge for the consumer.
3. In all marketing of mobile content services, including advertisement in magazines, e-mail, SMS, TV, internet and boards, the following information must at a minimum be provided in a clear and precise manner. The price of all content services on SMS and MMS must be listed “per message received” (or per ringtone, picture, etc. received). The name of the supplier of the service. Any age limit on use of the service. The contact details and phone number to the content supplier’s customer service or of the company responsible for handling questions regarding the service. Which phone and, if relevant, which configuration are required for the consumer to receive the correct content.
4. The marketing information must be horizontal, clear and easy to read when it comes to size, colour and location. All major terms for the service, including price and subscription terms must always be notified with equal or similar communicative effect as the access number. The same requirements apply if the consumer has to fill in his mobile telephone number to order the service. On TV, text-TV, internet and other similar marketing channels, the price information must be presented for at least as long as the access number or the area for the filling in the mobile number, and in direct relation to it. The pricing details must be presented on the same screen as the access number or the area for filling in the mobile number. Such information must not be hidden between other terms etc.
5. TV and radio advertising may not specifically target children.

General terms:

1. You should specify the price of each Premium SMS numbers.
2. You can use short codes 7910, 92525 for all project with the exception of erotic/adult services. Short code 79866 is the special code for erotic/adult sevices.
3. Gambling is allowed, but you should follow the rules of polish Act on Games and Mutual Wagering. This Act defines the terms of organisation and principles for all activity within scope of chance games etc. Contact AOneBill's support to get this Act. If you want to start with this kind of services you need an approval from the Ministry of Finance.
4. If you use AOneBill end-user support, please specify the following contacts for Poland:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

TERMS for your website:

1. In Portugal adult/erotic services are available via Premium SMS, but there is a special short code for erotic/adult sevices, so please consult your Account manager before you create the payment page and launch services. 
2. Sweepstakes are forbidden.
3. Gambling/casino is forbidden.
4. If you use AOneBill end-user support, please specify following contacts for Portugal:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

TERMS for your website:

1. Adult is forbidden.

1. The service should be in Spanish. 
2. You should specify the price of the service in this way: For tariff 1,42 EUR: Cost: €1.42 IVA incluido + costes gestión operador.   For tariff 7,08 EUR: Cost: €7.08 IVA incluido + costes gestión operador.
3. You should add the following phrase: Menores requerido consentimiento tutores y/o titular del teléfono. Allopass/Hi-media AW, S.L. contact.es@allopass.com. Nº. Atn Clte: 902 547 384. Para más información contacta SIA A1 Baltic: support@aonebill.com
4. If you use AOneBill end-user support, please specify following contacts for Spain

Besides, specify the direct link to Abuse Report  http://aonebill.com/abuse

ADVERTISING RULES:

1. Font size easily readable for consumers  
2. Appropriate colors for legal mentions  
3. Price: full price of the service, including taxes.  
4. Abbreviations (expressions in bold cannot be modified):  

• Age indication (for adult content): Adultos or +18 años  
• Price: € or Eur.  
• Customer care telephone number: n.º atn clte.  
• Postal code: Apdo  
• Advertising: Publi.

TERMS for your website:

1. Under the terms of the Lotteries Act, a specific permit is required to arrange lotteries directed at the general public. This rule also applies to premium rate call lotteries.
2. For single purchase not exceeding end user price 50 SEK, the service may be ordered in various ways, but must always follow the rules of The Ethical Council for Premium Rate Call Ser.
3. To purchase a single purchase service exceeding 50 SEK the end user must explicitly confirm the order information. The order information must contain the following information:
   • Price of the service
   • Description of the service
   • Telephone number to the content provider’s customer service
   • Name of the content provider
4. Indicate technical compatibility, e.g. which telephone and configurations the service is compatible with.
5. Adult/Erotic services are available.
6. Gambling/casino is forbidden
7. Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Advertising

1. Call charge details must be stated on all advertisements for premium rate calls. Charges must be specified directly adjacent to the telephone number.
2. Print media. Call charge details must be printed horizontally and made clear and easy to read. The size of the font used must be no less than one-third (1/3) that of the telephone number itself.
3. Visual media. (TV, Internet, etc.) Call charge details must be displayed horizontally and made clear and easy to read with regard to size, colour and positioning. The charge must be displayed for at least as long as and directly adjacent to the telephone number, which must also be displayed horizontally.
4. Audio media. Call charge details must be stated clearly when information is given about, or reference made to a premium rate service via the radio, telephone or any other audio medium. For mobile premium rate call services, the principles used to calculate the total cost of using such a service must be specified regardless of the number of messages sent or received.
5. Advertisements for competitions:
   • Advertisements must include a clear and thorough description of the competition objective and conditions. They must also include details of the judging procedures and criteria.
   • Advertisements must specify how winners are selected. If a panel judges the entries, the panel members must be named.
   • The closing date and the date by which winners will be selected must also be stated.
   • Prizes shall be described in terms of value, brand, model and such like.
   • Information stating that the winner might be liable to pay tax on the prize must be included.
6. A service or information provider may not market the same service in any one newspaper using one or more advertisements that list different telephone numbers without stating that all numbers connect to the same service. This rule also applies to marketing on television or other media when such marketing has the same effect.

General terms:

1. Prior approval of each service is mandatory!
2. Allowed languages for PSMS-services: German/ France/ Italian
3. The tariff must be legibly communicated beside the Keyword and the Short-Code
4. Tariff communication: <price> CHF/ SMS incl. VAT
5. Support via e-mail address or contact form. Please specify your own support email address.
6. Helpline is mandatory and must be reachable 24x7. You can specify the following phone number: 0848548878
7. You should show AOneBill all promotion materials before launching the service. 

Regulations for specific types of services:

1. Micropayment allowed
2. Erotic services are available. All erotic short codes start with 6.
3. Sweepstakes: allowed languages - German/ French/ Italian, available tariffs - 0,20 CHF, 0,70 CHF, 0,80 CHF. The tariff depends on the service! The practicability must be checked by AOneBill before the setup of the service.
4. Gambling/casino is forbidden.

Not supported services:

1. Quiz Services
2. Credit purchase for Web application
3. Subscription based services
4. Adult services
5. Lotteries and other lucky draw events

1. Cannot use “number only” as keyword. Recommend “Letter + Number” or “Letters”.No Chinese characters can be used!
2. All MT need to state the charges/fee for each SMS.
3. MT SMS wording description. The rule will be followed by TWM and this will be exam as well. The wording in the MT SMS is also regulated by the operators. This is to let end users know clearly what they have bought and prevent customer enquiry at operator side. The wording needs to include service name, tariff, customer care number, content providers name. This wording will need to be reviewed by the operator before launch.
4. Entering MSISDN on the web and receiving a free MT SMS is not allowed.
5. Asking an end user to enter personal data on the Web page is not allowed.
6. You are to list supported phone models
7. Terms and Condition should be in white background and black color word.
8. Mobile screen shot for the service flow is needed. It will be better to have some kind of service flow in mobile screen shot. This will give user a better understanding of the service. Not a must but good to have.

Advertisement

1. The Advertising needs to be “consistent” to the purchased service. E.g.: if the content service is about java game, 100% of the landing should be describing “java game”.
2. The Advertising needs to let user be aware of what kind of service it is.

Forbidden services:

1. erotic/adult
2. religious
3. bloody (i.g. fight videos)
4. audio files containing obscene language

1. You should clearly specify the full price of the service next to the short code and the keyword
2. Also for the pricing you need to display the following phrase: "6662 kısa numarasına gönderilen her SMS 10Kr olarak ücretlendirilir. Bilgilendirme mesajları ücretsizdir".
3. You should specify support contacts as well.
4. Please insert operators’ logos on the payment page. (Download AveaMobil logo, TurkcellMobillogo, Vodafone logo)

    

Specific types of services

1. Adult services are forbidden. Service should not provide any sexual content or any wording that makes it look like customers are paying for porn or sex. The MT reply should be in Turkish.

2. Gambling/casino is forbidden.

Each service has to be approved by the mobile carrier.

Requirements for your website:

We provide you with the obligatory phrases for Ukrainian- and Russian-speaking audience. Copy and paste the phrases into your payment window.

1. You must specify the end-user price incl. VAT near the short code and insert the following phrase to your payment window: «Дополнительно удерживается сбор в Пенсионный фонд в размере 7,5% от стоимости услуги без учета НДС». (Mobile carrier’s subscriber is charged an additional fee in the amount of 7,5% of the SMS price excl. VAT by the Pension Fund).
2. Name the link to the tariffs with the word “Стоимость” (Price) or “Тарифы” (Tariffs). The link to the carriers’ tariffs should be clickable and clearly visible.
3. The following information is obligatory and can be added to the general rules or put on the page “Carriers, countries and tariffs”:
   • «Услуга действительна для абонентов всех национальных GSM-операторов Украины». (The service is valid for subscribers of all national GSM-operators in Ukraine).
   • «Услуги предоставляет компания ООО "Агрегатор Мобильных Сервисов"» (The service is provided by OOO “Agregator Mobilnyh Servisov” company).
   • «Юр. адрес: 03057, г. Київ, ул. Молдавская, д. 2, оф. 2-Г» (Registered address: 03057, Ukraine, Kiev, Moldavskaya str., 2, office 2-G).
   • «Техническая поддержка абонентов в будни с 10:00 до 18:00 по телефону +38 (044) 383-09-59 » (End-user support: +38(044) 383-09-59 from 10 am to 6 pm Mon - Fri).
   • «Услуга предоставляется только совершеннолетним» (The service is available only for persons over 18yo).
4. Payment by 2 or more SMS for one order is permitted, but you must clearly specify the number of messages required in this case. Response messages mustn’t contain requests to confirm subscriber’s age or similar requests. The subscriber should receive the full information concerning what he has to do to get the ordered service.
5. Adult is forbidden.

TERMS for your website:

1. Prior approval of each service is mandatory!
2. Written pricing information must be easily legible, prominent, horizontal and presented in a way that does not require close examination.
3. All pricing must state e.g. £5 and not 5GBP
4. You should clearly state what the end-user pays for (i.e. You are paying for the Access Code in the Online Game)
5. You should identify content provider
6. For the tariff 2 GBP please add the following phrase: £2 + std msg charge. 18+. Please ensure you have permission from bill payer before using this service. 1 SMS per access code. Allopass SNC, Paris 75002.
7. For the tariff 5 GBP please add the following phrase: £5,00 + std msg charge. 16+. Please ensure you have permission from bill payer before using this service. 1 SMS per access code. Allopass SNC, Paris 75002.
8. Customers should be asked to confirm acceptance of logging of personal details for use in case of unauthorized use
9. You should require active confirmation from users that they accept personal details will be retained [pay for product services]
10. If you use AOneBill end-user support, please specify the following contacts for England:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Specific types of services:

1. In order to launch voting/competition service, first you must have prior permission from PhonepayPlus http://www.phonepayplus.org.uk/For-Business/~/media/Files/PhonepayPlus/Prior_permission/Prior_permission_Remote_gambling.pdf
2. Children’s services must not:
1. generally cost more than £3, or in case of subscription services, more than £3 per month;
2. involve competitions that offer cash prizes or prizes readily converted to cash.
3. Lottery operating licences are only available to local authorities, charities and those operating lotteries on their behalf. Display clearly how competition operates, including applicable restrictions, tie-breaking procedures, description and number of major prizes, and vouchers value. Service providers must ensure that:
1. prizes are awarded within 28 days of the closing date, unless a longer period is clearly stated in the promotional material;
2. all correct entries have the same chances of winning;
3. if there is any subjective assessment in the selection of the winning entries (e.g. tie-breakers) in a competition open to the general public, then judging is by a person or persons independent of the service provider and any intermediaries involved, or by a judging panel including at least one independent member.
4. Rules for SMS chat services in UK can be found here: http://www.phonepayplus.org.uk/For-Business/~/media/Files/PhonepayPlus/Prior_permission/Prior_permission_Multi_party_chat.pdf. Besides, you should get validation from PhonePayPlus.

Advertising

1. All operational or instructional messages necessary to obtain access to a service and provided separately to the service must be available free of charge to a user.
2. In all promotional material, any code, prefix, short access number or similar provision must be presented in such a way that it can be readily identified as a premium rate code or, as appropriate, an international prefix.
3. Promotional material must clearly state any information which is likely to affect a decision to participate, in particular:
1. any key terms and conditions, including any restriction on the number of entries or prizes which may be won;
2. an adequate description of prizes and other items offered to all or a substantial majority of participants, including the number of major prizes and details of any restriction on their availability or use;
3. where a prize consists wholly or in part of vouchers, the promotional material must specifically and prominently state the value of a single voucher as well as any total value.
4. Competition services and promotional material must not:
1. use words such as ‘win’ or ‘prize’ to describe items offered to all or a substantial majority of participants;
2. exaggerate the chance of winning;
3. suggest that winning is a certainty;
4. suggest that consumers must use a premium rate service in order to participate if an alternative postal entry route is available.
5. Promotional material for children’s services must clearly state:
1. the usual cost of the service;
2. that the service should only be used with the agreement of the person responsible for paying the phone bill.
6. Sexual entertainment services, and promotions for them, must not contain references which suggest or imply the involvement of persons under 18 years of age. Promotions for sexual entertainment services must not appear in media targeted at persons under the age of 18.
7. All sexual entertainment services must provide a message at the beginning of the service stating that:
1. the user must be over the age of 18;
2. the user should be either the bill-payer or have the bill-payer’s permission to call the service;
3. service details may appear on the phone bill

8. You should preface marketing message with “FreeMsg”.

9. Important! Violations for which you can be fined

1. Prior approval of each service is mandatory!
2. You should use AOneBill payment window since it already meets all the local requirements. If you want to make custom design please contact our support team for the approval.
3. The main page of your website should contain active links to “Terms & Conditions” and “Contact us” pages.
4. Terms & Conditions should include:
   • Company overview
   • The description of the service
   • Available Carriers
   • How to opt-in, how to opt-out, how to get help
   • Prefixes and short codes
   • Pricing; Std/Other charges may apply
   • Frequency of messages (for subscriptions)
   • The link to your “Privacy Policy” if you have a separate page describing privacy policy.
   • No statements about alternative payment
   • No use of the word ‘free’
   Please pay note that available carriers and short codes must be image-like and can’t be seen as a text.
5. “Contact Us” page should include your telephone number, your support e-mail, your address and online form for feedback.
6. Payment window for USA should include:

   Please send *your prefix* to 23333. Cost is *your tariff*. Msg+Data rates may apply. This is not a subscription service. The charges will be billed to your wireless phone bill or deducted from your prepaid balance. You confirm you have read and agreed to our Terms and Conditions, and are the owner of the phone or have permission of the owner to incur these charges. If you are under 18, you confirm that you have parental permission to incur these charges. Supported carriers: AT&T Mobility, Sprint, Nextel, T-Mobile, Verizon Wireless, Alltel, Virgin, Boost and Cellular One.

   You may stop service at any time by sending ‘STOP’ to 23333. For information text HELP to 23333 or call us toll free at 1(866)736-0022.

   This text must be image-like and situated right near the short code.

7. If you are running a premium program, you must mention each price point that you are using, and what the customer gets for that pricing point.
8. When the mobile user registers on your website, present them with a box that they must affirmatively check before proceeding, “Accept Terms and Conditions”. This box cannot be pre-checked – the user must affirmatively check a box or click a button to agree.
9. If you use AOneBill end-user support, please specify the following contacts for United States:

Besides, specify the direct link to Abuse Report: http://aonebill.com/abuse

Advertising

Due to operators’ established firm policy you cannot display, advertise or promote that your SMS service is “Free” or that you are delivering “Free” content. Bottom line is that you cannot have the word “Free” on your website or in your SMS messaging, or your program will be rejected.

Specific types of services:

1. Adult is forbidden.

2. Gambling/casino is forbidden.